How to Use Graphic Design to Sell Things, Explain Things, Make Things Look Better, Make People Laugh, Make People Cry, and (Every Once in a While) Change the World
Author | : | |
Rating | : | 4.71 (830 Votes) |
Asin | : | 0062413902 |
Format Type | : | paperback |
Number of Pages | : | 320 Pages |
Publish Date | : | 2017-01-13 |
Language | : | English |
DESCRIPTION:
"Excellent!" according to Glenn Sakamoto. When I first learned of this book, I knew I had to pre-order it. Michael Beirut is one of the most exciting designers of the past few decades (and one of my favorite partners in the NY Pentagram office). His engaging and approachable personality easi. AMAZING. Best Design Book I've Read This Year! Phenomenal book about graphic design. This is probably the best design book I've read this past year, and I have read a few. Bierut takes you through his process and some of his most prolific work at Pentagram. The book is beautifully arranged, conte. It's all what I expected from a design book. mariana It's all what I expected from a design book. Very quick to read, with a lot's of examples and graphics. Michael explain all your work in just one paragraph with all the details you should know about. It's extremely interesting to read. I believe it's
Specially chosen to illustrate the breadth and reach of graphic design today, each entry demonstrates Bierut’s eclectic approach. Throughout, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world.Offering insight and inspiration for artists, designers, students, and anyone interested in how words, images, and ideas can be put together, How to provides insight to the design process of one of this century’s most renowned creative minds.. Featuring more than thirty-five of his projects, it reveals his philosophy of graphic design—how to use it to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world. In his entertaining voice, the artist walks us through each from start to finish, mixing historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for more than thirty-five years), working models and rejected alternatives, as well as the finished work. The first monograph, design manual, and manifesto b